Considerations:	Expand In-house ERP System:	Subscribe to Dynaprice Data Services:
System Orientation	Control, Accounting	Marketing, Ease-of-use
Prime Focus	Integration of Company Systems	Integration of Investment Recovery Functions
Prime Goals	Cost Reduction, Management Control	Investment Recovery Profit
Key Advantage	Easier Systems Integration (but needed for new functions) Surplus Data Onsite	Higher Investment Recovery Results (from Dynaprice markets, promotion tools)
Key Disadvantages	Less Promotional Thrust Poor/Inconsistent Product Descriptions	More Limited/Complex Interfaces Surplus Data Offsite
Development Costs	SAP Programmers, DBAs Custom Programming	Lower-cost Tech Staff, Dynaspecs for Speed
Development Time	Needs Prioritization, Assignments	2-4 Months ARO
Operating Costs	New Support Requirements, Facilities(?)	Incremental Revenues Outweigh Costs

NOTE:

TI and Lockheed Martin replaced corporate systems with A2M and Dynaprice data services; Pfizer is integrating Dynaprice data services with its Ariba procurement/authorization system; Other major firms -- AT&T, DuPont, Infineon, Nestle, Target -- chose our ASP services.